The mission of Community Television of Santa Cruz County is to strengthen the spirit of community and enrich individual lives in Santa Cruz County by fostering communication through television and other electronic media.

Our Values: Promote free speech, Foster diverse points of view, Recognize community diversity, Help people find their own voice, Emphasize community, Encourage communications, Create opportunities, Expand educational access, Promote participatory democracy, Provide public interest programming, Promote viewership, Encourage artistic expression.